Mijas continues to establish itself as one of the leading tourist destinations on the Costa del Sol. This is reflected in the latest figures published by the Costa del Sol Hotel Entrepreneurs Association (Aehcos), which show the municipality with a hotel occupancy rate of 92.13% during May and the best forecast in the entire province for June, reaching 97.61%.
- Turistas en Mijas Pueblo, junto a la Oficina de Turismo.
- ARCHIVO
These figures place Mijas among the best-performing tourist destinations on the Costa del Sol and confirm the positive outlook for the summer season.
The councillor for Tourism in Mijas, Francisco Jerez (Vox), highlighted that “these figures demonstrate Mijas’ strength as a tourist destination and the enormous appeal our municipality continues to hold for visitors from both within and outside Spain”.
The councillor explained that “tourism is a source of employment and prosperity for thousands of families in Mijas, so we must continue working to offer a high-quality, safe and well-maintained destination with an increasingly competitive range of attractions”.
- Francisco Jerez, concejal de Turismo de Mijas.
- ARCHIVO
Domestic market
Jerez also spoke positively of Mijas’ ability to attract international visitors, though he stressed the importance of not neglecting the domestic market. “We are concerned that many Spanish families are finding it increasingly difficult to enjoy their holidays due to the rising cost of living. Domestic tourism has historically been fundamental to the Costa del Sol and we must continue to promote measures that allow us to maintain its strength”, he added.
Finally, the councillor noted that the Tourism Department will continue to work on promoting Mijas in strategic markets and on constantly improving the visitor experience to continue generating wealth, employment and opportunities in the municipality.
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